Formation of Citation and Reply ties over intra-organizational blog network
نویسندگان
چکیده
The effect of brick-and-mortar and online factors on the formation of citation and reply ties is studied using an unique data set that compiles blogging activity within a global IT services firm for over a year and a half. We found that online ties over the blog network are not limited by the brick-and-mortar ties. Rather, they behave as a cohesive, persistent, and independent group. Further examination of online ties reveals interesting interaction among different types of ties. We observe the transformation of reply-together ties into direct reply ties over time. This illustrates the effect of lateral communication in the blogs. We observe a very interesting negative effect of citations ties on future reply ties suggesting that certain pairs of actors might be substituting one type of tie for the other. We also find positive effect of the reciprocal and simmelian conditions as predicted by prior work in social sciences. However, having multiclique simmelian ties between a pair of individuals has a negative effect on their future interaction. The insights from these findings are discussed in the light of the characteristic of different ties. 1 This is a student authored paper.
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